{"id":177,"date":"2026-08-17T10:40:43","date_gmt":"2026-08-17T08:40:43","guid":{"rendered":"https:\/\/aws.in.ua\/landing-page\/"},"modified":"2026-09-11T07:16:16","modified_gmt":"2026-09-11T05:16:16","slug":"landing-page","status":"publish","type":"page","link":"https:\/\/aws.in.ua\/en\/landing-page\/","title":{"rendered":"Landing Page Development"},"content":{"rendered":"<p class=\"lead-intro\">A landing page is a single page designed for a single action: submitting a request, signing up, or making a purchase. We can build one in 2\u20133 weeks for an ad campaign or a new product launch.<\/p>\n<h2>When a Landing Page Is the Right Choice<\/h2>\n<ul>\n<li>Run <strong>a single product or service<\/strong> and you want to quickly gauge demand.<\/li>\n<li>The main traffic is \u2014 <strong>paid advertising<\/strong>: The person came for a specific promise; any extra sections just distract from the point.<\/li>\n<li>I need a space for <strong>a promotion or event<\/strong> for a limited time.<\/li>\n<li>The budget and timeline are tight: two to three weeks instead of two months.<\/li>\n<\/ul>\n<p>When one page isn't enough and you need a structure\u2014check out this comparison: <a href=\"\/en\/blog\/lending-chy-korporatyvnyy-sayt\/\">Landing page or corporate website<\/a>.<\/p>\n<h2>What Makes Up a Landing Page That Converts<\/h2>\n<h3>First Screen<\/h3>\n<p>In a few seconds, it needs to answer three questions: what is it, who is it for, and what to do next. Abstract headlines like \u201cWe\u2019re shaping the future\u201d don\u2019t do that\u2014specific ones do.<\/p>\n<h3>Evidence<\/h3>\n<p>Case studies with statistics, real photos of projects instead of stock images, reviews with names, clear terms and prices. \u201cHigh quality and on time\u201d doesn\u2019t work\u2014that\u2019s what everyone says.<\/p>\n<h3>Objections<\/h3>\n<p>A section that addresses common concerns: deadlines, guarantees, and what happens if you don\u2019t like it. These are the questions a customer would otherwise ask in a conversation\u2014or might not ask at all and just walk away.<\/p>\n<h3>Form<\/h3>\n<p>Keep it brief. A name and phone number are enough for the initial contact: every extra field reduces the number of applications. You can find out the job title, company, and budget during the conversation.<\/p>\n<h2>What's Included in the Job<\/h2>\n<ul>\n<li>a prototype and the structure of the modules for your proposal;<\/li>\n<li>unique design, with separate desktop and mobile versions;<\/li>\n<li>A fast-loading layout\u2014the cost of an ad placement depends directly on this;<\/li>\n<li>a form that can be sent via Telegram, email, or to a CRM;<\/li>\n<li>integrating analytics and goals so that the source of each lead is visible;<\/li>\n<li>Basic SEO optimization and micro-markup.<\/li>\n<\/ul>\n<h2>Timelines and Cost<\/h2>\n<p>A typical landing page takes 2\u20133 weeks from the brief to launch. The cost depends on the number of sections, the complexity of the animations, and whether the text and photos are ready. <a href=\"\/en\/rozrahunok-vartosti\/\">Calculate the cost of your project<\/a> \u2014 Three steps, less than a minute.<\/p>\n<h2>What's Next After the Launch<\/h2>\n<p>A landing page thrives on advertising: as long as there\u2019s a budget, there are leads. To eventually attract free traffic from search engines, you need separate pages optimized for specific search queries\u2014then the landing page becomes part of <a href=\"\/en\/rozrobka-saitiv\/\">a full-featured website<\/a>, rather than a single point of entry.<\/p>\n<h2>How the Work Is Done<\/h2>\n<h3>1. Brief \u2014 1\u20132 days<\/h3>\n<p>We figure out what you\u2019re selling, to whom, and how you differ from those you\u2019re compared to. Without this, the landing page becomes nothing more than a collection of pretty blocks without any compelling arguments.<\/p>\n<h3>2. Prototype \u2014 2\u20134 days<\/h3>\n<p>Block structure and draft copy: the order in which we address objections and where to place calls to action. Making changes at this stage is inexpensive; after the design is complete, it\u2019s expensive.<\/p>\n<h3>3. Design \u2014 4\u20137 days<\/h3>\n<p>Unique designs for the desktop and mobile versions. Two rounds of revisions are included in the price.<\/p>\n<h3>4. Layout and integration \u2014 4\u20137 days<\/h3>\n<p>Responsive design, animations, a form that sends data to Telegram, email, or a CRM, analytics, and goals.<\/p>\n<h3>5. Testing and launch \u2014 1\u20132 days<\/h3>\n<p>We check the forms, mobile speed, and the accuracy of the targets\u2014and then grant access.<\/p>\n<h2>How many leads will the landing page generate?<\/h2>\n<p>The honest answer: it depends on more than just the page. The cost of a bid is influenced by the offer, the audience, and the ad settings. The landing page ensures that the traffic you\u2019ve already paid for doesn\u2019t leak away due to slow loading times, a confusing first screen, or a lengthy form.<\/p>\n<p>That\u2019s why we prioritize speed and analytics right from the start: if there aren\u2019t many applications, we need to be able to see at which stage people are dropping out. We\u2019ve broken down the typical reasons for dropouts in this article <a href=\"\/en\/blog\/chomu-sayt-ne-prynosyt-zayavok\/\">Why isn't the website generating any leads?<\/a>.<\/p>\n<h2>What do you have left?<\/h2>\n<ul>\n<li>The domain and hosting are registered in your name, and you have access to them;<\/li>\n<li>an admin panel where you can change the text, price, or photo without a developer;<\/li>\n<li>customized analytics with goals for each form;<\/li>\n<li>warranty period after startup.<\/li>\n<\/ul>\n<h2>Questions and Answers<\/h2>\n<div class=\"aws-faq\">\n<details>\n<summary>How much does a landing page cost?<\/summary>\n<div class=\"aws-faq-answer\">It depends on the number of blocks, the complexity of the animation, and whether the text and photos are ready. We do not publish a general price list\u2014we send a quote after receiving a brief: <a href=\"\/en\/rozrahunok-vartosti\/\">fill out the form<\/a>.<\/div>\n<\/details>\n<details>\n<summary>How long does it take to develop a landing page?<\/summary>\n<div class=\"aws-faq-answer\">It usually takes 2\u20133 weeks from the brief to launch. If the text and photos are ready, it takes closer to two weeks.<\/div>\n<\/details>\n<details>\n<summary>Who writes the copy for the landing page?<\/summary>\n<div class=\"aws-faq-answer\">We can handle that\u2014it\u2019s a separate step. If you\u2019re writing the text, we\u2019ll provide the structure: which section covers what and how long it should be, so the text fits into the design.<\/div>\n<\/details>\n<details>\n<summary>Is it possible to expand the landing page into a full-fledged website later on?<\/summary>\n<div class=\"aws-faq-answer\">Yes. We build landing pages on the same platform as websites, so you can add sections, a blog, and individual pages optimized for search queries without having to start from scratch\u2014see <a href=\"\/en\/rozrobka-saitiv\/\">turnkey website development<\/a>.<\/div>\n<\/details>\n<details>\n<summary>Will there be a landing page on Google?<\/summary>\n<div class=\"aws-faq-answer\">Basic optimization is included, but a single page is ranked for only a limited set of search queries. If you want search traffic\u2014not just advertising\u2014you\u2019ll need separate pages optimized for each query.<\/div>\n<\/details>\n<details>\n<summary>Do you work with clients outside of Kyiv?<\/summary>\n<div class=\"aws-faq-answer\">Yes, we operate throughout Ukraine and with clients abroad\u2014all our work is conducted online.<\/div>\n<\/details>\n<\/div>\n<h2>Let's discuss your project<\/h2>\n<p>Describe the project\u2014we'll send you an estimated cost, timeline, and examples of similar work.<\/p>\n    <section class=\"lead-builder\" id=\"calc\">\n        <div class=\"lead-builder-inner\">\n            <div class=\"lead-builder-head\">\n                <h2 class=\"lead-builder-title\">Calculate the project<\/h2>\n                <p class=\"lead-builder-sub\">Three steps, less than a minute. We'll call you back and offer a solution tailored to your needs.<\/p>\n            <\/div>\n\n            <form class=\"lead-builder-form\" id=\"leadBuilder\" novalidate>\n                <div class=\"lead-progress\" aria-hidden=\"true\">\n                    <span class=\"lead-progress-bar\" data-progress><\/span>\n                <\/div>\n\n                <div class=\"lead-steps\">\n\n                    <div class=\"lead-step is-active\" data-step=\"1\">\n                        <p class=\"lead-step-label\">Step 1 of 3<\/p>\n                        <p class=\"lead-question\">What do you need?<\/p>\n                        <div class=\"lead-options lead-options-grid\">\n                                                            <button type=\"button\" class=\"lead-option\" data-field=\"service\" data-value=\"\u0414\u0438\u0437\u0430\u0439\u043d\">\n                                    <span class=\"lead-option-name\">Design<\/span>\n                                    <span 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                 <button type=\"button\" class=\"lead-option\" data-field=\"service\" data-value=\"\u0406\u043d\u0448\u0435\">\n                                    <span class=\"lead-option-name\">Other<\/span>\n                                    <span class=\"lead-option-hint\">Support, enhancements, consultation<\/span>\n                                <\/button>\n                                                    <\/div>\n                    <\/div>\n\n                    <div class=\"lead-step\" data-step=\"2\">\n                        <p class=\"lead-step-label\">Step 2 of 3<\/p>\n                        <p class=\"lead-question\">Estimated budget<\/p>\n                        <div class=\"lead-options\">\n                                                            <button type=\"button\" class=\"lead-option lead-option-row\" data-field=\"budget\" data-value=\"\u0414\u043e 1 000 $\">\n                                    Up to 1,000 $                                <\/button>\n                                                            <button type=\"button\" class=\"lead-option lead-option-row\" data-field=\"budget\" data-value=\"1 000 \u2013 3 000 $\">\n                                    1,000\u20133,000 $                                <\/button>\n                                                            <button type=\"button\" class=\"lead-option lead-option-row\" data-field=\"budget\" data-value=\"3 000 \u2013 7 000 $\">\n                                    3,000 \u2013 7,000 $                                <\/button>\n                                                            <button type=\"button\" class=\"lead-option lead-option-row\" data-field=\"budget\" data-value=\"\u041f\u043e\u043d\u0430\u0434 7 000 $\">\n                                    Over 7,000 $                                <\/button>\n                                                            <button type=\"button\" class=\"lead-option lead-option-row\" data-field=\"budget\" data-value=\"\u0429\u0435 \u043d\u0435 \u0432\u0438\u0437\u043d\u0430\u0447\u0438\u0432\u0441\u044f\">\n                                    Haven't decided yet                                <\/button>\n                                                    <\/div>\n                        <button type=\"button\" class=\"lead-back\" data-back>\u2190 Back<\/button>\n                    <\/div>\n\n                    <div class=\"lead-step\" data-step=\"3\">\n                        <p class=\"lead-step-label\">Step 3 of 3<\/p>\n                        <p class=\"lead-question\">Who should I call?<\/p>\n                        <div class=\"lead-fields\">\n                            <input type=\"text\" name=\"name\" placeholder=\"Your name\" autocomplete=\"name\" required>\n                            <input type=\"tel\" name=\"phone\" placeholder=\"Phone number\" autocomplete=\"tel\" required>\n                            <textarea name=\"comment\" rows=\"3\" placeholder=\"A brief overview of the project (optional)\"><\/textarea>\n                            <input type=\"text\" name=\"website\" class=\"aws-hp\" tabindex=\"-1\" autocomplete=\"off\" aria-hidden=\"true\">\n                        <\/div>\n                        <p class=\"lead-summary\" data-summary><\/p>\n                        <div class=\"lead-actions\">\n                            <button type=\"button\" class=\"lead-back\" data-back>\u2190 Back<\/button>\n                            <button type=\"submit\" class=\"lead-submit\">SUBMIT AN APPLICATION<\/button>\n                        <\/div>\n                        <p class=\"lead-note\">By clicking the button, you agree to <a href=\"https:\/\/aws.in.ua\/en\/privacy-policy\/\">Privacy Policy<\/a>.<\/p>\n                    <\/div>\n\n                <\/div>\n            <input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n        <\/div>\n    <\/section>\n\n    <script>\n    (function () {\n        var form = 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We build them in 2\u20133 weeks, typically for an ad campaign or a new product launch. When is a landing page the right choice? You\u2019re launching a single product or service and want to quickly gauge demand. The main traffic source is paid advertising: visitors come for a specific promise, and extra sections only distract them. 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